Buy a website that's built for you, not dragged from a template
Four packages, four fixed prices. Every one includes custom design, a free domain, hosting and a real person to ring when you need something changed.
Starter Site
A sharp, credible presence — live in two weeks.
Best for: Sole traders and new businesses that need to look established fast.
- Up to 5 pages, custom designed
- Mobile, tablet and desktop responsive
- Contact form to your inbox
- Basic on-page SEO and sitemap
- Google Analytics installed
- Social media links and icons
- Free domain for the first year
- 3 months managed hosting included
- 30 days post-launch support
- Online payments
- Booking system
- Blog
Business Site
The complete package for a growing company.
Best for: Established businesses that want the site to actively bring in work.
- Up to 12 pages, custom designed
- Everything in Starter, plus:
- Blog or news section you control
- Advanced enquiry forms and lead capture
- Full technical SEO setup and schema markup
- Google Business Profile optimisation
- Speed optimisation to 90+ PageSpeed
- Copywriting for every page
- Free domain and 12 months hosting
- 90 days post-launch support
E-commerce Store
Sell online, properly, from day one.
Best for: Retailers and product businesses ready to take orders online.
- Unlimited products and categories
- Everything in Business, plus:
- Secure card payments (Stripe or PayPal)
- Stock control and order management
- Discount codes and gift vouchers
- Abandoned-basket recovery emails
- Shipping rules and courier integration
- Staff training session on managing orders
- Free domain and 12 months hosting
- 6 months post-launch support
Bespoke Build
Custom platforms, portals and web applications.
Best for: Organisations with a workflow no off-the-shelf product handles.
- Fully bespoke design and functionality
- Customer or member portals with logins
- Booking, quoting or CRM systems
- Third-party API and software integrations
- Multi-language and multi-region support
- Dedicated project manager
- Staged delivery with sprint demos
- 12 months support and maintenance
Payment plans available. Most projects run 50% to start and 50% on launch. Larger builds can be spread across monthly instalments — just mention it when you request your quote.
Get a quoteThe same work, 13% less
We benchmark every package against what UK agencies and freelancers actually charge for the same scope, then price deliberately under it. Not by cutting corners — by running lean and keeping clients on for hosting and care.
“Typical UK” figures are the going rate for the same scope from UK freelancers and small agencies, reviewed against published 2026 pricing guides. London agencies generally charge considerably more.
Compare every package
The full feature list, laid out plainly, so you can see exactly where the money goes.
| Feature | Starter£865 | Business£1,725 | E-commerce£2,745 | BespokeFrom £5,495 |
|---|---|---|---|---|
| Custom design (no templates) | ||||
| Pages included | 5 | 12 | Unlimited | Unlimited |
| Mobile responsive | ||||
| Copywriting included | ||||
| Blog / news section | ||||
| Online payments | ||||
| Stock & order management | ||||
| Customer logins / portal | ||||
| Technical SEO & schema | Basic | |||
| Free domain (first year) | ||||
| Hosting included | 3 months | 12 months | 12 months | 12 months |
| Post-launch support | 30 days | 90 days | 6 months | 12 months |
| Dedicated project manager | ||||
| Choose Starter | Choose Business | Choose E-commerce | Choose Bespoke |
Website care plans, so it never goes stale
Software ages, plugins break, and an out-of-date site is a security risk. A care plan keeps yours fast, safe and current — and gives you a pair of hands for edits.
Care Basic
Keep it safe and up to date.
Best for: Sites that need looking after but change rarely.
- Monthly software and plugin updates
- Security monitoring and patching
- Uptime monitoring every 60 seconds
- Monthly backup verification
- 30 minutes of content edits per month
- Monthly health report
Care Plus
An ongoing pair of hands on your website.
Best for: Businesses that update their site regularly.
- Everything in Care Basic
- Weekly updates and checks
- 2 hours of content or design edits per month
- Monthly speed optimisation pass
- Broken link and form testing
- SEO health check each month
- Priority 4-hour response
Five steps from first call to fully booked
No mystery, no radio silence. You always know what's happening, what's next, and exactly what it costs.
- 01
Discovery
Week 1A proper conversation about your business, your customers and what success actually looks like in numbers. You leave with a fixed scope and a fixed price — no surprises later.
- 02
Design
Weeks 1–2Real designs of your real pages, with your content in them. You react, we refine, and nothing gets built until you're happy with how it looks.
- 03
Build
Weeks 2–4Hand-built for speed, accessibility and search. You get a private preview link from day one, so you watch it come together rather than waiting in the dark.
- 04
Launch
Week 4We handle domains, SSL, redirects, analytics and indexing. Your site goes live with zero downtime and we're watching it closely for the first 48 hours.
- 05
Grow
OngoingHosting, care plans, SEO and social media keep it fast, safe and visible. One team, one invoice, one number to ring when you need something.
They came for a website. They stayed for the results.
A sample of what our clients say once the dust settles and the enquiries start arriving.
“We'd been quoted twice as much by two other agencies for half of what Apex delivered. The site paid for itself inside four months.”
“They took the social media entirely off my hands. I approve the calendar once a month and that's genuinely it — and it's working.”
“What stood out was the honesty. They talked us out of two features we didn't need and the project came in under budget because of it.”
“The hosting alone is worth it. Something broke on a Sunday night, they'd already fixed it before I noticed on Monday morning.”
“Our members love the app. Bookings are up, cancellations are down, and the support since launch has been faultless.”
Questions worth asking
The honest answers to what most people want to know before committing.
Our packages start at £865 for a five-page Starter Site and £1,725 for a full Business Site. E-commerce starts at £2,745. Those figures sit roughly 12–13% below the going UK rate for the same scope, and every price is fixed and agreed in writing before we begin — if the scope doesn't change, the price doesn't either.
Two to three weeks for a Starter Site, three to five for a Business Site, and five to eight for e-commerce. The single biggest factor is how quickly you get us your content, so we give you a simple checklist on day one.
Yes, completely. The domain is registered in your name, and once the final invoice is settled the design, code and content are yours outright. There is no lock-in — if you ever want to move host, we'll help you do it.
SSL, daily backups, malware scanning, uptime monitoring, security patching and free migration from your current host. Plans start at £12/month billed annually, and support comes from the people who built your site.
Usually, yes. We'll audit what you've got and tell you honestly whether it's worth maintaining or whether rebuilding will cost you less in the long run.
We do. We're UK-based and most of our clients are here, but we work with businesses across Europe and North America over video call and email.
Every package includes a post-launch support window. After that, a Care Plan from £39/month covers ongoing edits and maintenance, or we can quote ad-hoc work at an hourly rate.
Because we're a lean team without a London office to pay for, and we host what we build — so the ongoing hosting and care work makes the up-front build worth doing at a keener price. We benchmark every package against the going UK rate and deliberately sit 12–13% under it. What we don't do is cut the scope: the design is still custom, the build is still hand-written, and the support is still a person who answers.
Yes. Website builds are typically 50% to start and 50% on launch, and we can split larger projects across monthly instalments. Just ask when you request your quote.
Pick a package, or let us recommend one
Send us a few details about your business and we'll tell you which package fits — including if that's the cheapest one.
We reply to every enquiry within one working day.